Birchbox
Birchbox
Overview
Birchbox is the leading discovery commerce platform redefining the retail process by offering consumers a unique and personalized way to discover, sample, shop and learn about the best beauty and lifestyle products, and brands available. In 2012, Birchbox acquired Paris-based JolieBox gaining business units in France, Spain and the UK in addition to the USA, taking the company global to become the international market leader in discovery commerce.
Birchbox is the leading discovery commerce platform redefining the retail process by offering consumers a unique and personalized way to discover, sample, shop and learn about the best beauty and lifestyle products, and brands available. In 2012, Birchbox acquired Paris-based JolieBox gaining business units in France, Spain and the UK in addition to the USA, taking the company global to become the international market leader in discovery commerce.
Birchbox is the leading discovery commerce platform redefining the retail process by offering consumers a unique and personalized way to discover, sample, shop and learn about the best beauty and lifestyle products, and brands available. In 2012, Birchbox acquired Paris-based JolieBox gaining business units in France, Spain and the UK in addition to the USA, taking the company global to become the international market leader in discovery commerce.
History
2010 Birchbox is founded by Hayley Barna and Katia Beauchamp
2011 Joliebox is founded by Mathilde Lacombe, François Morrier, Martin Balas, Quentin Reygrobellet and Quentin Vacher
2011 Joliebox joins the Alven family
2011 Joliebox raises €1m in seed funding
2012 Birchbox acquires Joliebox to address the european market
2018 Birchbox acquired by Viking Global Investors
2010 Birchbox is founded by Hayley Barna and Katia Beauchamp
2011 Joliebox is founded by Mathilde Lacombe, François Morrier, Martin Balas, Quentin Reygrobellet and Quentin Vacher
2011 Joliebox joins the Alven family
2011 Joliebox raises €1m in seed funding
2012 Birchbox acquires Joliebox to address the european market
2018 Birchbox acquired by Viking Global Investors




