Mention, a real-time web and social monitoring tool for small and mid-sized businesses, has been acquired by Mynewsdesk, the leading provider of all-in-one SaaS digital PR platform. With billions of people across the globe communicating through social channels, Mention uses AI and data-driven analysis to serve SMBs in need of monitoring. Since its inception in 2012, the company has expanded dramatically and serves roughly 10,000 new users each month.
Matthieu Vaxelaire, CEO at Mention, commented: “Our strength, which has contributed to our success, is the fact we have identified a strong need among SMBs to monitor digital and social channels. The digital shift is increasing the demand to keep up-to-date and to be able to succeed with marketing, communications and business development. With us becoming part of Mynewsdesk, we can jointly offer even more innovative services across more Markets.”
Mynewsdesk expect that this acquisition will create a new global category leader that will serve small and mid-sized businesses by providing best-in-class software for PR, marketing, and communications.
Alven is proud to support Mention in the development of its ambitious project since 2013.