TinyClues provides yet another illustration that demand is strong and still growing for SaaS solutions enabling businesses to leverage the advantages of big data without the complexity of setting up infrastructure and hiring teams of data scientists. Alven Capital is excited to lead this round and join seed investors Jean-David Chamboredon (ISAI) and Xavier Lazarus (Elaia Partners) who are following on with Tinyclues. Our own Raffi Kamber will sit on the company’s board of directors to support the its next phases of development.
Many top names in ecommerce like Fnac, 3Suisses, Vestiaire Collective and VeryChic have already seen tremendous benefit from deploying the software, sometimes reaching a 30% increase in sales from their campaigns. We expect the next few quarters to remain busy for the team with the signing of new clients and refinement of the product. Marketers are always asking for more ways to target their offers, optimize the personalization of the messaging and expect more performance from their campaigns.